The Institute of Fundraising has issued guidance to charities and fundraisers on using the telephone to have great conversations with supporters.
The free guidance is called "A Good Call" and is divided into two parts:
- Part 1: Great conversations you can have with supporters;
- Part 2: How to make a good call.
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Free guide for charities and fundraisers providing information on telephone fundraising. ‘A Good Call’ provides information and advice on how the telephone can be used in a range of ways to have great conversations with supporters and aims to give organisations the confidence to make the most of the telephone as a way of connecting with supporters.